Have you ever heard of Fukubukuro? No? Don’t worry; we at Inside Stitch hadn’t either until recently. Held each year on January 1, fukubukuro translates into lucky bag, and is rooted in the Japanese word fuku, meaning good fortune. To mark this Japanese occasion, merchants traditionally make grab bags filled with goods and sell them at a discount price (typically 50% off). Bags go fast, on a first-come, first-serve basis, so shoppers have to come early to greet 2011 with good luck and great styles!
This year, four Vera Bradley Stores are joining in on the fun:
California – San Francisco, San Jose
Hawaii – Ala Moana
Washington – Bellevue
Choose from Vera Bradley mystery bags priced at:
$50 (contents valued at $100)
$100 (contents valued at $200)
$150 (contents valued at $300)
We hope you’ll join us for Fukubukuro. Happy New Year!